For immediate release:

St John’s, NL, December 15, 2021 – Janeway Children’s Hospital Foundation (Janeway) and Loblaw Companies Limited (Dominion) are pleased to announce this year’s Give a Little, Help a Lot campaign has raised nearly $70,000  for the Janeway through in-store fundraising at Dominion and other Loblaw grocery stores across the province. Funds raised though the campaign go to help support the most urgent priority needs of the Janeway, which include the purchase of priority equipment and advanced technology.

The campaign went ahead this past summer despite the pandemic, knowing that support is needed now more than ever. The success of the fundraising efforts are attributed to the dedication of store colleagues and the generosity of Dominion customers.

Mark Boudreau, Director of Corporate Affairs, Loblaw Atlantic, said “Our customers and colleagues are amazing, and I want to thank everyone on the front lines for making this year’s campaign so successful despite the ongoing challenges posed by COVID-19. Our store colleagues and customers throughout the province have long been proud supporters of the Janeway. As our partnership has grown and developed, we recognize the importance of being able to help provide world-class care to patients and families from across our region.”

Give a Little, Help a Lot is a national campaign where Loblaw customers are asked to donate $2 at the checkout in support of their designated local charity. In addition, store colleagues organize grassroots fundraisers such as barbecues and bake sales, with proceeds from these activities added to the total.

“Thank you to all those who gave during the recent Give a Little, Help a Lot campaign, to support Janeway kids and their families,” said Rebecca Dutton, President & CEO, Janeway Foundation. “The Janeway is able to provide spectacular care to the children of the province because of the generosity and leadership of businesses like Dominion and their incredibly caring customers. Even during these uncertain times, the kids at the Janeway are still receiving specialized care and treatment, and they still need us. It takes a lot to execute a campaign like this and the team at Dominion have been wonderful partners, going above and beyond for the kids for 14 years. Thank you!”

The Give a Little, Help a Lot campaign was launched in 2008 and is part of an ongoing effort by Dominion to provide support to the Janeway Foundation.  Dominion  has been a dedicated supporter for 14 years, raising funds annually to ensure women, children and their families have access to the best equipment, technology and care right here at home in Newfoundland and Labrador.




For more information please contact:

Carmella Butland
Manager, Corporate Development
Janeway Children’s Hospital Foundation
Ph: (709) 777-4227

Mark Boudreau
Director, Corporate Affairs
Loblaw Atlantic
Ph: (902) 802-8687